How to Make Money with Google
If you’re like most people, you use Google’s search platform for just about everything — like finding local food, checking the weather, keeping up on the news, and checking on the stock market.
As it turns out, Google can also make you a lot of money. Let’s take a closer look at why you should use Google to produce income and how it can be done.
So, how do you start making money with Google? Let’s take a look.
How to Make Money with Google
- Google Ads
- Marketing SEO Services
- SEO Consultant
- Content Specialist
- Monetize YouTube Videos
- Sell Apps on Google Play
- Sell Books on Google Play
Google offers advertising services with Google Ads (formerly AdWords) and AdSense, which are powerful ad networks that use algorithms to match advertisers with consumers interested in their products.
Google Ads enables businesses to bid for advertising space on Google search properties. For example, an insurance business may use Google Ads to get in front of people that are searching for “best car insurance.” To do that, the insurance business “bids” a certain amount per click on the search term(s) of their choice.
So, if you already have a side gig, you can use Google Ads to launch a pay-per-click (PPC) campaign to promote your business and generate more traffic and page views — and hopefully more revenue.
AdSense, on the other hand, enables publishers to sell advertising space. If you have a website or blog, you can become an AdSense publisher and promote other organizations on your page without having to handle any of the design work. AdSense gives you a cut of the ad revenue when users click on an ad in your search results. And, best of all, it’s free to open a Google AdSense account.
Marketing SEO Services
Google is the world’s top search engine, commanding a market share of almost 90%. As a result, ranking on Google remains one of the top marketing initiatives for companies across all verticals.
Opportunities abound for marketing specialists who can help companies improve their Google search engine optimization (SEO) using Google Analytics to continuously optimize their efforts. Digital marketing is one of the best ways to make money online.
One option is to learn the ins and outs of search engine optimization and use this skill to provide marketing consultancy services for other companies. For example, this may involve helping businesses understand emerging trends like user and search intent, generating ROI from SEO, and improving page experience optimization, to name just a few services you can provide.
- Check out my 67 Best SEO Tips post
Another approach is to work as a blogger or content specialist, helping brands by creating content that is valuable and aligned with what users are searching for.
Blogs play a major part in helping businesses improve their web page rankings on Google. You can make money on Google by blogging if you can produce high-quality content at an efficient pace.
As a tip, look beyond SEO when producing content for businesses. In addition to ranking on Google, companies also want to create content that is enjoyable, and highly sharable on sites like LinkedIn, Twitter, and Facebook.
Monetize YouTube Videos
If you’re good on camera and have a niche area of expertise — like producing tech reviews or offering home improvement tips — consider starting a YouTube channel. (Google owns YouTube, too, in case you weren’t aware!)
The great part about YouTube is you don’t need millions of subscribers for monetization. Your earning potential is determined partly by the level of engagement you produce and your niche offering.
Focus on creating engaging content at a consistent level and you can naturally build a large audience of subscribers. You can also earn passive income as long as your previous videos keep getting watched.
Sell Apps on Google Play
If you can make an Android app and bring it to market, you can use Google Play to host the app and monetize it.
The process is relatively straightforward. You simply upload your app to Google, set the price and region where you want to offer it, and publish the app. Or, you can offer the app for free to encourage more downloads and offer in-app purchases and in-app ads to earn money based on clickthroughs.
Sell Books on Google Play
Another way to make money on Google Play is to write and self-publish books using the Books Partner Center. This is a similar service to the Amazon Kindle Direct Publishing service that allows users to publish their own works.
This option is an excellent way for both new and experienced authors to reach new readers and avoid the hassle of dealing with publishing houses. It’s a revolutionary approach that all writers should consider using.
Why Use Google to Make Money?
Access World-Class Tools
Google offers a range of world-class services to the public for free. All you have to do is sign up for a Google account and you can utilize business-grade cloud services without having to pay for them.
What’s more, since these services are available in the cloud, you don’t have to maintain any infrastructure or worry about updating software. Google handles all of that for you.
Launch a Side Hustle
Starting a side hustle with Google is also a great way to learn new skills and grow your career. In fact, you may find that your side hustle takes you on a different career path altogether.
Take it from me. By learning Google SEO, I was able to bring in a ton of extra cash on the side, which I then invested into the market and other businesses.
Work from Anywhere
Being able to make money from anywhere is one of the keys to financial freedom.
Since Google services can be accessed just about anywhere using a basic internet connection, you can take your business with you wherever you travel.
Tips for Making Money on Google
You Have to Hustle
Here’s the catch to making money on Google: There’s competition — and lots of it. Whether you’re blogging or helping companies rank better on searches, there’s always someone out there who can do it faster and more effectively. So, if you slack, you’ll get displaced by a competitor very quickly.
That being the case, it is critical that you stay up to speed with the latest developments in the Google ecosystem. New tools, technologies, and strategies are constantly emerging. If you want to stay competitive, you need to keep pace. It’s that simple.
Use Google’s Services to Your Advantage
One of the best parts about using Google to make money is the company offers a full suite of free, business-class apps that you can use to make your job easier. For example, Google’s easy-to-use Gmail service can power your work emails, free of charge. You can also use Google Docs to write blogs, and Google Sheets to manage your finances as you bring in cash.
Simply put, Google makes it very easy to run your own personal online business.
Set Money Aside for Taxes
As you start to bring in money on Google, the revenue is going to start piling up — especially if you run a lucrative blogging or advertising operation.
Making money is a great thing, but make sure to set aside enough money to pay taxes. Pro Tip: Work with a tax advisor to determine what you should be paying and when. Each state in the U.S. has unique laws regarding how much taxes online businesses should pay. When in doubt, don’t guess. Ask an expert.
Think Before Leaving Your Day Job
Making money online as a side hustle can be life-changing. If you get good at it, you could double or triple your salary in just a few years. However, there’s a difference between running a lucrative side hustle and conducting a full-time operation.
If you’re considering leaving your full-time job to grow your side hustle, make sure you’re in a secure position. Don’t quit your job until your Google income shows consistent signs of surpassing your day job wages. Also, make sure you have an emergency fund available in case the revenue doesn’t pile up as fast as you had hoped.
Frequently Asked Questions
Can you make money with Google Opinion Rewards?
The Google Opinion Rewards program is a service that sends participants surveys about their experiences with partnering companies. For example, Google may ask whether you visited a certain store recently and how your experience went.
Unfortunately, Google does not pay you directly for participating. Rather, you can receive credits that you can use in the Play Store for items like games and movies. You can earn around $0.25 per each survey and some are unpaid.
If you’re looking for a way to make money with surveys online, consider a survey website like Swagbucks or Survey Junkie. The payouts aren’t great either. But they’re better.
Can you start a side hustle with Google?
Google is a great way to launch a lucrative side hustle. Whether you’re blogging, doing technical work, or advising companies about SEO, Google offers a variety of services that you can use to bring in extra income.
Just be careful before launching a side hustle if you are working full-time. Take a close look at your contract to make sure you aren’t bound by a non-compete clause that restricts what you are allowed to do on your own. The last thing you want is to end up in legal jeopardy due to a contract violation.
Can you make money with Amazon?
Amazon is another company that offers a variety of ways to make money online. For example, Amazon offers Amazon Web Services (AWS) for developers, a competitive affiliate marketing service, and Amazon Handmade for people who are crafty, among many other services.
You don’t have to be exclusive about using one company or the other. Most people who make money online use Google and Amazon together, picking and choosing the services that meet their individual needs. For example, you may use AWS to build a cloud service and Google AdSense to make money promoting it.
There are plenty of different ways to make money with Amazon.
What is passive income?
Passive income is money that you generate by doing little to no ongoing work. First, you create something like a book, app, or blog. Then, when done successfully, you receive ongoing payments every time consumers engage with your material. You can also earn passive income from your investments.
Passive income is an excellent way to build long-term wealth, and it’s a key to financial independence. Over time, you might be surprised by how much money you can make on the side — just by making smart investments.
The Bottom Line
As you can see, there are a variety of ways to make money online with Google. Not all of them are easy, but if you’re willing to put in the work you can potentially generate a lot of money.
Consider this: Google has laid the foundation for just about anyone to make money using their free and powerful services. So, if you’re an entrepreneur, you already have a major leg up. You can build a business without having to invest in any underlying infrastructure.
A little patience and determination can go a long way toward helping you build a business to be proud of. Good luck!